// Step into my world of creative websites built from the ground up,
using the latest technology for advanced consumer-centric design.
My name is Carolyn Spies and my creative practice is in Portland, Maine.
I partner with you to develop cost-effective, constructive strategies for striking,
innovative projects, taking your online presence to the next level.
Each website is unique. I keep true to your brand by combining innovation
with a strong visual design that clearly communicates to your target audience. //
Sunglasses AvantGarde - Etail Site
This luxury retail site is part of an niche-market online
mall. Sunglasses AvantGarde is an authorized dealer of Tag Heuer Eyewear. This site capitalizes
on the prestige of the Tag Heuer Brand, while appealing to comparison shoppers who are looking
for the best prices online.
The project was a start-from-scratch site build. Concept through launch.
Competitive analysis, creative direction, front-end design and production, creative assets,
cross-channel marketing collaterals.
Cole Haan
Design and production of on-site and outbound
marketing assets for 3 branded sites, colehaan.com, colehaan.com/japan and colehaan.com/employee. Projects included: home and
landing pages, micro-sites, e-catalogs, new and noteworthy pages,
site banners, email blasts and outbound banners. Incorporated a role-based design
methodology that produced promotional and marketing objectives resulting
in improved user satisfaction.
Jagged Peak Corporation
I was asked by Jagged Peak to design eight
specialty etail sites for their growing list of e-commerce
stores – all dedicated to providing consumers with high quality,
brand name products at the best online prices. The challenge was to keep
the niche stores unique, while maintaining the Acroboo Mall Brand.
Flash & Facebook, Blasts & Banners
If you build it they will come!
But only if you can drive your customer to your site.
Cross-channel design is key to branding and building consumer awareness.
I design and produce email blasts, social marketing and onsite specialized promotions
to support your marketing strategy.
